Adaptive Structures That Scale Smarter
Advanced Org Design and Leadership Placement. We design organizations that move with the market: lean, dynamic, and ready to turn momentum into scale while ensuring a vibrant work environment.
Startups scale fast, but growth brings complexity.
Suddenly, you’re hiring, expanding, and trying to keep your people, structure, and culture in sync.
That’s where we come in.
Kinettica provides senior HR leadership on demand, helping you design lean org structures, shape strong leadership teams, and ensure that your people and resources stay focused on what matters most.
With over 15 years of experience scaling Israeli startups, we bring deep expertise and complete flexibility, enabling you to grow brighter, not just bigger.
→ For founders: stay focused on building the business, knowing the system behind you can scale.
→ For HR leaders: work with a trusted partner to align people, process, and culture.
Did you know?
> 65% of startup failures stem from internal org issues.
> Those who get it right are 97% more likely to outperform. (McKinsey, 2022–2023)
Why Kinettica
What We Do
Your Structure Sets the Direction. Your Leadership Gets You There.
Kinettica offers two connected services that unlock movement and drive scale.
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While you drive the business forward, we design and align the structure, leadership, and execution rhythms behind the scenes, so momentum becomes scale.
→ Fractional HR Leadership: On-demand senior HR and org leadership. From a few hours a week to a steady retainer, you get VP-level guidance without the fixed cost of a full-time hire. Perfect for startups that need flexible expertise to set foundations, manage growth, or bridge leadership gaps.
→ Recruiting Engine: A structured “machine” for hiring. Together we define critical roles, create sourcing channels, set interview flows, train hiring managers, and design onboarding. The result: faster hires, better candidate fit, and a stronger employer brand.
→ Org Design for Smart Scale: Lean, dynamic structures that grow with you. We map responsibilities, define team boundaries, set operating rhythms (OKRs, cadences, rituals), and align leadership so the org stays focused, efficient, and adaptable through change.
→ Culture in Action: Culture isn’t words on a slide, it’s daily habits. We help you define values that matter and embed them into meetings, communication, decision-making, and rituals, so they’re lived by teams, not just declared.
→ Talent Brand & Storytelling: Your story matters inside and out. We shape how you show up to candidates and employees, clear narratives, consistent messaging, and an authentic brand that makes people want to join and stay.
→ Leadership & Employee Experience: From coaching first-time managers to building performance and feedback systems, we support leadership growth and employee trust. Strong managers create better teams and lighten the founder’s load.
→ Resilience Toolkit: Preparedness is culture, too. We design continuity plans, remote/hybrid policies, emergency comms playbooks, and support frameworks that show employees the company cares, and give investors confidence in your leadership.
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We match sharp organizational minds and senior leaders with founders building what’s next — to shape the structure, leadership, and momentum that drive real startup growth.
Here's a breakdown of the process
→ Start with the real need
We kick off by understanding your current stage, challenges, and what this role is really meant to solve.→ Shape the role together
We build a clear and focused role profile - not based on buzzwords or titles, but on what will actually drive impact.→ Search smart
We tap into a trusted network and surface strong, relevant candidates quickly - with a focus on quality, not volume.→ Build a strong shortlist
We align on a handful of people who bring the right mix of experience, mindset, and values.→ Run a focused process
We help you run interviews that go beyond the resume - and really test for fit, thinking, and working style.→ Close & set up for success
We support you through the offer and early onboarding - so your new hire can hit the ground running.
How We Work
Every Engagement Starts with Clarity.
We meet you where you are, whether things are stuck or scaling fast. Together, we map your key business questions and co-create the shifts that power your next stage of growth.
Our approach:
Diagnose → Design → Deploy
Diagnose — Surface the real questions, blockers, and opportunities.
Design — Build a bright org plan that fits your stage and goals.
Deploy — Work side by side to align leadership, build effective systems, and hire top talent.
This isn't a one-off project. It's a guided process, shaped by your pace, your priorities, and where you're headed.
The Kinettica Way
System Thinking
We zoom out to see the whole picture: structure, people, workflows, and business goals, so we can connect the dots and drive smart, aligned growth.
Precision
We cut through the noise to pinpoint what’s truly holding you back, then shape clear, practical answers that unlock movement.
Movement
We turn insight into momentum. Whether it's leadership, structure, or process, we move fast and execute what matters most.
Creative Clarity
We tailor each solution to your unique stage and setup, bringing fresh thinking, grounded strategy, and real operational fit.